Chemical Leasing and Green Chemistry: How Functional Business Models Enable Sustainable Transformation

greenCHEM meets enviro.marketing GmbH – Paving the Way Toward Globylity

What happens when a leading green chemistry innovation network like greenCHEM connects with the ESG and strategic communication experts at enviro.marketing GmbH? A forward-looking dialogue emerges—one that centers on how Chemical Leasing can serve as a practical and scalable model for chemical reduction and sustainable business transformation.

In focus: a meeting between Martin Rahmel, Managing Director of the Chemical Invention Factory (CIF) at TU Berlin and coordinator of the BMBF-funded greenCHEM network, and ESG strategist Stefan Otter from enviro.marketing.

greenCHEM – A Network for Market-Oriented Innovation

greenCHEM connects academic excellence with real-world industry application. Anchored at TU Berlin, and supported by the Freie Universität Berlin, Humboldt-Universität, and more than two dozen partners across science, industry, and public administration, the network is committed to turning green chemistry into real-world solutions.

Martin Bellof, Head of Ventures & Partnering at chemstars.NRW, adds: Start-ups in the chemical sector don’t just need lab space—they need business models that combine sustainability, market viability, and regulatory alignment. One such model is Chemical Leasing.

What is Chemical Leasing – and Why Does it Matter?

Chemical Leasing shifts the paradigm from selling chemical volumes to charging for the function performed by the chemical—such as “parts cleaned” or “area coated.”

Learn more: www.chemicalleasing.com

This model prioritizes resource efficiency, lifecycle responsibility, and partnership. Suppliers are incentivized to reduce chemical consumption and improve process performance, leading to measurable sustainability gains.

Championed internationally by Dr. Thomas Jakl (Austrian Ministry for Climate Action) and Dr. Reinhard Joas, Chemical Leasing is supported by UNIDO and aligned with the UN Sustainable Development Goals.

Why Chemical Leasing is a Smart Model for Green Chemistry Ventures

Chemical Leasing enables companies—especially those working in sustainable chemistry—to move from product-centric thinking to problem-solving business models. Its benefits include:

• Service-based scalability instead of volume dependency

• Lower resource input, resulting in cost savings and impact

• Customer-focused solutions based on actual need

• Improved ESG narratives for funding and reporting

“By combining green chemistry with business models like Chemical Leasing, we can turn sustainable product ideas into market-ready solutions.”– Martin Rahmel, CIF Berlin

A Collaboration with Impact – and Vision

The planned collaboration between greenCHEM, chemstars.NRW, and enviro.marketing GmbH brings together startup support, ESG communication, and Chemical Leasing expertise. Innovation ecosystems like the Start-up Lab Schwedt, led by Sascha Lademann and supported by Chrissy Braun (ChrissyTheCoach), provide further ground for piloting transformative industrial models.

Globylity – A Platform for Scalable Chemical Reduction

To take this vision further, the Globylity Consortium is currently being established as a cross-sector platform for chemical reduction and function-based business models. Globylity brings together start-ups, industrial players, consultants, financiers, and policymakers to build scalable ESG solutions that create measurable value.

Globylity’s mission:

• Promote Chemical Leasing as a standard business model

• Support chemical reduction strategies across supply chains

• Enable Circular and Green Chemistry implementation at scale

• Create tools for impact measurement, ESG integration, and policy readiness

  
  

Rather than acting solely as a think tank or agency, Globylity serves as a catalyst—connecting innovation with funding, regulation with application, and sustainability with market viability.

Conclusion

Chemical Leasing is more than a business model—it’s a strategic tool for chemical reduction and industrial sustainability. In combination with forward-thinking actors like greenCHEM, chemstars.NRW, and the emerging Globylity Consortium, green chemistry becomes a competitive advantage—not just in labs, but across real-world value chains.